May 2012
2 posts
3 tags
Review on Yellow Pages →
7 tags
Diversify Your Marketing Mix Now
When the economy went into a tailspin two years ago, many marketers did what they had to do: Cut their spend and focused the few bucks they did have on the cheapest available options — primarily digital channels.
That’s understandable. But now that the economy is showing signs of life, too many are sticking to that strategy, essentially standing on the sidelines as the economic recovery kicks...
7 tags
E-mail Versus Direct Mail: Which works better?
Using opt-in e-mail can be a great way to generate leads and sales. But so can regular snail mail. Here’s a quick guide to the pros and cons of direct mail and email to help you choose the right way to contact prospects and build your business.
Email Pros
Email is cheap. Which is why spammers love it. They don’t care whether response rates are low because their costs are...
March 2012
1 post
Home, sweet homebuyers: Homeowners Marketing... →
February 2012
1 post
4 tags
December 2011
1 post
2 tags
Postal Service plans to end next-day delivery of... →
Now you know another good reason for using nothing but the nation’s freshest and fastest list.
As the USPS gets slower in service it is more and more critical of getting your offer out to homeowners as soon as they move into their new home, not waiting even one day more than you have to.
Let Homeowners Marketing Services show you how. We’ve been doing it since 1967.
November 2011
1 post
A BBB Review of Homeowners Marketing Services,... →
See why BBB gives us a steady A- rating without a paid accreditation . Again, we’re not a member, this is an independent review of our business and it’s been holding steady.
August 2011
7 posts
1 tag
Can Direct-Mail Keep More Customers Than Groupon? →
Consumers have gotten savvier about finding good bargains, so businesses have to work harder to build customer loyalty. Offering them one-time deals doesn’t work anymore.
Popular daily-deal sites LivingSocial and Groupon have exploded, but clients of Welcomemat Services, a direct-mail marketing company, say those customers are only as loyal as the coupon’s expiration date.
Benefits of Direct Mail
Direct Mail touches people every day.
Many people look forward to receiving their daily mail. In fact, 98 percent of consumers bring in their mail the day it’s delivered, and 77 percent sort through it immediately. In addition to that kind of exposure, Direct Mail offers these benefits:
It’s targeted.
Mass advertising (TV, print, radio, etc.) can be expensive and isn’t always an...
1 tag
New Homeowners Buying Trends →
Learn about leading trends of products and services consumed by new homeowners upon purchase of their home and how can your business can benefit them.
Click this post to download the fact sheet.
1 tag
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Are you tired of misleading ads on the Internet?
Everybody claims to have the fastest, most accurate New Homeowners List. Most do not; they are resellers, not data compilers.
Homeowners Marketing Services has keyed and compiled New Homeowners Lists since 1967
We provide the fastest list in the U.S. - our data is only owner occupied
Guaranteed 93% deliverable
Fast weekly delivery of 90% of the U.S.
Daily delivery available in many areas
Our...
Free Counts & Quotes Available 24/7! →
Call 1-888-743-3037 for expert advice or with questions on how to use this system to increase your lead generation